Use customer analytics to improve retention and business results.
Combine real-time predictive customer analytics with multi-channel customer communication platforms to orchestrate all communications in the customer journey. Enhance customer acquisition and increase speed of customer onboarding.
Customer Analytics Portfolio
Spectrum Visual Insights™
Deliver relevant insights that drive better decisions at every level.
Spectrum Visual Insights makes self-service analytics and reporting simple. It combines our industry-leading data management and integration capabilities with Yellowfin’s intuitive dashboard, storyboard and collaboration tools.
Predict "the persuadables" that will be influenced by your marketing action
Spectrum Uplift empowers an organisation to go beyond traditional analytic segmentation and focus its marketing upon only those customers that will react positively to a message – while weeding out those that will buy anyway, will never buy, or could react negatively.
Portrait Interaction Optimizer
Convert inbound customer interactions into revenue and retention opportunities
Portrait Interaction Optimizer is a packaged application that sits behind your existing systems to provide the most accurate, targeted sales, service and retention offer, for each individual customer, at the specific moment of interaction, whatever the channel.