Shipping & Mailing

United Kennel Club gets a new best friend with Pitney Bowes SendPro™ shipping solution.

Scalable solution streamlines the way companies send, making it easier to compare shipping options and manage costs.

Client profile

Largest all-breed performance-dog registry in the world

Registers dogs from all 50 US states and 25 foreign countries

Conducts nearly 16,000 annual events focused on performance

Business Goals

Provide superior customer service

Rapidly deliver certificates to customers

Improve internal shipping processes


Package preparation time reduced

Tracking processes improved

Expense management consolidated

Technology Used

SendPro™ mailing and shipping solution | Pitney Bowes

This all-in-one software, simplifies how you send letters, large envelopes and packages all while saving you money. Print official USPS stamps on sheets or envelops, print shipping labels for all major carriers and enjoy special discounts all right from you desktop, without ever leaving your office. Bring the Post Office to your office.

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"This is by far the most efficient and user-friendly shipping tool I have come across. I have used them all, and this is the best." Jeremy Kershaw,
Director of Shipping and Receiving,
United Kennel Club

UKC customers want to keep track of the status of their coveted Performance Pedigree™ certificates, which give an accurate count of the number of puppies produced by each dog on the pedigree and the championships earned by those puppies. In October 2015, the UKC announced a Gold Foil option for the 4-Generation Performance Pedigree. 

Business Need

The UKC wanted to ensure timely delivery of the certificates and other performance-dog related documents. The main challenge is the unpredictability of the shipping requirements, which include #10 envelopes, flat rate mail and USPS parcel post packages, as well as FedEx and UPS deliveries. Another challenge is the fluctuation in volume.


The UKC had been using Pitney Bowes’ pbSmartPostage™ solution primarily to meet the USPS bar code requirements to obtain discounts. When Jeremy Kershaw, Director of Shipping and Receiving, received an email from Pitney Bowes introducing the new SendPro™ shipping solution, he immediately recognised the more robust solution’s potential value and the UKC implemented a beta version.


SendPro is a scalable, all-in-one office solution designed to streamline the way organisations send anything through the USPS, FedEx and UPS. The solution seamlessly integrates shipping processes with intuitive, online software, enabling shippers to compare rates, weigh packages, print labels, track shipments and manage expenses with one complete system. Using just one login, one shipping form, and one address book for multiple carriers, the SendPro solution significantly reduces the time and effort it takes to ship multiple and varied pieces. The solution also consolidates inbound and outbound tracking, enabling companies to easily track shipments. In addition, it consolidates expenses from all carriers, making it easier to manage budgets. 


“The scale and label printer have sat on my desk for just a month and have more than paid for SendPro by saving time and eliminating so many steps." Jeremy Kershaw,
Director of Shipping and Receiving,
United Kennel Club

In the first month the UKC implemented the SendPro shipping solution, the company shipped approximately 600 pieces, consisting of 374 flat rate priority mailers and 193 tubes, packaging for the coveted Performance Pedigree certificates. Media mailings — magazines and books of forms used at performance events — comprise the additional mailings.

“We love the user interface,” says Jeremy, noting that it is extremely easy to use and facilitates training less experienced shippers. 

Eliminating steps in preparation

Jeremy attributes much of the improvement in the shipping process to the scale and printer that come with SendPro. “The scale and label printer have sat on my desk for just a month and have more than paid for SendPro by saving time and eliminating so many steps. The printer is super-fast, with no time delay.” Because the pieces are desktop, Jeremy has eliminated the traditional time-consuming process of running back and forth between a remote scale and printer and his computer. He weighs mail pieces at his desk, enters the weight in the multi-carrier user interface, compares costs and services, selects the carrier, and prints out a professional-looking label.

Managing tracking and expenses

Because UKC’s customers want to keep track of the status of their in-transit certificates, Jeremy appreciates the solution’s tracking capability. He simply goes into a package’s history and sends the link to the responsible UKC department, which then tracks it internally. Managing expenses is also easier. Jeremy likes the feature that enables him to replenish the funds he puts into SendPro and the automatic email he receives confirming his action.

“Everything,” he summarises, “is very consolidated now.”