Spectrum® Location Intelligence Module
Enable smarter business decisions with Location Intelligence.
Transform location insights into intelligence
Visualise opportunities. Understand risks.
Increase precision. Enrich insight
Boost operational efficiency
Automate analysis. Streamline results.
Reduce waste. Reduce wasted effort.
Inject analytical mapping into critical business systems.
Integrate mapping and spatial analysis into Business Intelligence, Customer Relationship Management, Enterprise Resource planning and other systems to improve decision-making.
Bring business data and GIS data together.
Overcome data silos and rapidly expose the hidden value of location within your data assets when you integrate data in GIS formats and spatial databases with business data across a variety of formats.
Customer Case Studies
Optimize service, expedite delivery and uncover opportunities.
Soul Restaurants leveraged more accurate data and better routing to make faster deliveries and improve customer service and satisfaction. They were able to rapidly eliminate route conflicts that occurred when they acquired an additional 200 restaurants, and identify opportunities to service demand beyond their current delivery zones.
Maximise competitive advantage and drive sales.
Telenor Pakistan wanted an intuitive way to identify location-based sales and product trends. They built a location-based application within their existing Business Intelligence platform that presents their data in an online mapping format for enhanced analysis and faster decision making.
Features and Capabilities
- Operational Location Intelligence analysis
- Data mapping and visualisation
- Workflow design using Location Intelligence, geocoding and routing
- Web service configuration for data and workflows
Flexible web services
Allows web designers to incorporate Location Intelligence data and analysis using a variety of services:
- Share intelligent maps for desktop and enterprise using OGC™ WMS, WFS, and WMTS standards.
- Query your features, run analysis, and request maps using SOAP, REST, or POST/GET requests.
- Visually create LI workflows and enable them as callable services.
- Supports a wide variety of data formats and business intelligence platforms, including:
- Generic Java Database Connectivity (JDBC)
- SAP HANA
- Microsoft SQL Server
- Customisable data provider allows users to access data from custom or database types that aren’t supported out-of-the-box.
Rich Internet Access (RIA) controls and API
- Contains RIA controls that allow users to easily embed maps and other location-based capabilities into websites.
Pre-built web applications
Pitney Bowes has pre-built web applications that can be used to access and display Location Intelligence data and functionality.
- Spectrum Spatial Analyst is a web mapping application that provides easy access to information and insights within a spatial context, and supports data interoperability and integration.
- Spectrum Spatial for Business Intelligence is designed specifically for the consumption, analysis and display of business intelligence data. It supports a wide variety of existing BI tools including SAP Business Objects, IBM Cognos, and Tableau.
Provides more performant, standardised options for accessing and analysing data.
- Get data and insights off of your desktop and into the enterprise to share across your organisation.
- Design workflows using operations from across the entire Spectrum platform.
- Support large volumes of data and transactions with scalable architecture.
- Integrate with existing business processes.