Complete™ Marketing Services

Drive international demand and brand exposure.

From Borderfree.com to optimising brand presence, our Complete™ Marketing Services lets you reach consumers in new ways, with optimised promotions, loyalty programs and more.

For Consumers, it blurs the lines between cross-border and local:

–       Faster, optimised checkout

–       Easy order tracking across all stores

–       More targeted emails and offers

For Retailers, Borderfree.com is your new customer acquisition engine that:

–       Introduces new shoppers to your brand, in your voice

–       Drives repeat purchase

Borderfree.com

man looking at mobile device

Let us introduce your products to new global audiences. Borderfree.com offers a one-stop global shopping platform of curated stores to drive incremental awareness of your brand and increase sales globally.

Marketing opportunities through Borderfree.com

Reach new shoppers through curated store & offers pages, dedicated merchant landing pages, email marketing and content marketing.

Strategic marketing & planning support

Dedicated international marketing campaign support including; program execution and optimisation, merchandising and offer recommendations and creative assistance.

Educational tools to succeed globally

Our massive data also informs the educational tools and resources we provide to our retailers.

Borderfree loyalty programs & account benefits

Designed to increase repeat purchases and cross-merchant shopping.

Report : Industry

Evolution at home Revolution abroad.

Pitney Bowes 2017 Global Ecommerce Report is the first report to comprehensively analyse the global ecommerce landscape from both the retailer and consumer perspectives. Download report

Your travel guide to global commerce

Spain street corner

Blog Post : Retail

Spain: A chance for British retailers to win over Spanish consumers

Spain’s ecommerce market is still maturing, but its customers know how they like to do business. British retailers are in a prime position to offer consumers the service they want.
Street shopping in Sweden

Blog Post : Retail

Sweden: A nation of sophisticated consumers

With well-connected transport routes, 94% of the population connected to the internet and almost all of them active online shoppers, Sweden offers huge opportunities for British retailers looking to expand into Scandinavia.
German street sign

Blog Post : Retail

German ecommerce: Money in the bank and retail on the mind

The growth of retail ecommerce sales in Germany has outpaced total retail sales again in 2017. Consumers have a strong appetite for online shopping, and look to the UK for its unique retail products. Here we offer top tips to flourish in German ecommerce.
woman looking at mobile phone

Blog Post : Retail

France: Falling in love with French ecommerce?

France boasts the third largest ecommerce market in Europe. Its consumers are well connected and demand products when and where they want them, from around the globe. Here we explain how to excel in French ecommerce.
People walking in the streets of Russia

Blog Post : Retail

Russia: Trust is everything

Russian ecommerce is gaining serious momentum, and with so many potential customers to reach, online retailers need trustworthy and efficient logistics solutions to meet the sizeable demand.
people walking in city street

Blog Post : Retail

Australia: An affluent and empowered e-conomy

Australia’s online retail sector is outpacing many of its APAC rivals. With an affluent and growing economy, the possibilities for international retailers to thrive in the market are huge. Here we explain how best to enter Australian ecommerce.
2 girls on streets of Japan looking at mobile devices

Blog Post : Retail

Japan: Full of Eastern promise

Japan’s e-commerce is bustling. Rakuten and other vendors see the market potential of British goods. How can international retailers flourish in this region highly lucrative region?
Indian woman looking at mobile phone

Blog Post : Retail

India: The mobilised economy

Indian ecommerce is growing at an annual rate of 51%. What does it take to ensure cross-border ecommerce success in this market?
China street scene

Blog Post : Retail

China: Getting ready for the big bang

Chinese consumers have an appetite for British brands for their perceived quality, heritage and uniqueness. Selling goods in China is highly complex. Here are expert tips for success.
NYC taxi

Blog Post : Retail

USA: Realising the transatlantic trade opportunity

Transatlantic ecommerce between Britain and the US is booming. What tactics should British retailers adopt to boost online sales from American consumers?

Ideas & Insights

Cityscape at night

Retail

Commerce Complete™ for Retail

Pitney Bowes Commerce Complete™ for Retail helps retailers deliver a complete shopping experience that is personal, seamless and differentiated. The industry’s most proven capable and scalable global commerce platform. Learn more

News story : Retail

Pitney Bowes ranked #1 international ecommerce and fulfillment technology provider

Pitney Bowes Commerce Complete™ for Retail is the industry’s most proven, capable and scalable end-to-end global ecommerce solution. Read more
Woman looking at mobile phone

Blog Post : Retail

Not all global strategies are created equal

Going global in Ecommerce is the new imperative. But the massive opportunity for growth is matched only by the risk of not having the right partner to support you.
girl opening box of purchased merchandise

Blog Post : Retail

3 qualities missing from your cross-border ecommerce strategy

It's one thing to enable cross-border ecommerce, another to actually find and sell to customers.

Read more about

Commerce Complete™ for Retail

Complete™ Cross-Border

Complete™ Marketplace

Resources

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