Return Receipts for USPS® Certified Mail® have long been integral to how senders track and process outgoing important mail pieces. Since 1955, USPS® has used its “Green Cards” for this purpose: Providing a paper trail that allows senders to confirm delivery, specifically who it was delivered to, the date of delivery and the recipient’s signature upon return. This is how the Postal Service has predominantly managed its return receipt system for the last 60 years. And, if it ain’t broke, don’t fix it, right?
Well, that’s not exactly the case here.
Green Cards may not exactly be “broken,” but that paper trail they’re supposed to provide to senders can often be more of a headache than a blessing. The fact is, filling out these cards for every piece of Certified Mail takes time and therefore costs money. More than that, there’s no guarantee that they’ll actually serve their purpose of being a paper trail that offers evidence of delivery and peace of mind. All too often, they end up doing the exact opposite: getting lost or disorganized while en route to the recipient, even detached from the mail piece and then returned to the sender unsigned. That’s to say nothing of the time and effort spent filing, storing and organizing Green Cards.
That’s why the USPS introduced electronic Return Receipt (eRR) in 2003. A digital solution for an increasingly digital age, eRR provides senders with all the logistical benefits that eluded them with Green Cards, namely:
- Automated tracking of Certified Mail delivery status
- Digital file storage
- Easy and automated retrieval
- Automated USPS Firm Mailing Book
No more spending hours on filling out or filing away Green Cards and handwriting firm mailing books. No more fretting about having unsigned Green Cards returned to you, or not returned at all. eRR provides a more intuitive and labor-efficient solution to tracking Certified Mail delivery.
It’s also a more cost-efficient option. Did you know that each individual Green Card costs you $2.70? That might not seem like much at first glance, but tally up the numbers. If you’re sending out an average of 10 pieces of Certified Mail with Green Cards per day, that amounts to roughly $6,500 in expenditures per year. Over two years, that’s $13,000. A decade? That’s $65,000!
Green Card costs add up quickly. Do you really want to be spending thousands and thousands of dollars every year on a system that also eats up labor hours and doesn’t always fulfill the function you want it to?
eRR cuts that expense in half, costing just $1.35 per electronic return receipt. That’s $3,250 in savings per year based on just 10 a day, not to mention the dozens of hours saved not having to fill out, file or retrieve Green Cards.
And, finally, eRR offers a more environmentally-friendly alternative. Not only does it completely do away with the need for paper-based receipts, but because it’s transmitted digitally, it lowers carbon footprints by eliminating the fuel emissions and consumption used for mail delivery. Ironically, eRR is a greener way to achieve confirmed delivery than a Green Card.
USPS Certified Mail with electronic Return Receipt (eRR) is available as part of Pitney Bowes SendSuite® Live, a robust carrier management system that can be customized to fit and grow with your needs. You can reap the savings and labor efficiency of eRR with the SendSuite Live eRR Certified Mail bundle.