The first report to comprehensively analyze the global ecommerce landscape from both the retailer and consumer perspectives.
The global retail industry is at a crossroads. Enterprise technology cure-alls have given way to a more pragmatic reality: budget-constrained merchants are faced with making difficult business model and business process changes to adapt to a dynamic market.
Amid an abundance of complex answers, this report answers a simple question: how can retailers grow?
Our research surveyed 1,200 retailers from 8 countries and 12,000 consumers from 11 global markets. This report examines three key growth levers for merchants today:
- Optimizing Share of Domestic Wallet
- Increasing Share of Near-Border Wallet
- Adding New Global Wallets
Download the 2017 Global Ecommerce Report.