Rising to the Challenge:
Digital Transformation and Student Engagement in Higher Education

Forbes Industry Brief

Rising to the Challenge: Digital Transformation and Student Engagement in Higher Education

In higher education, there are two categories relevant to digital transformation.

The first relates to engagement, where what is known about a student is utilized to deliver relevant communications at the right time, in the right manner.

The second category enables the first: a foundation of data where student information—gleaned through website clicks and visits, academic performance tracking as well as other sources—can be used to determine how and when that communication should occur.

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