Retail Innovations: Connecting Data for Customer Centricity
A top priority for retailers is creating more personalized, customer-centric experiences, and doing that starts with knowing the customer.
To meet these needs, retailers are working hard to connect data across channels, locations and business silos to create a trusted view of the customer to support more innovative and effective customer marketing campaigns.
Join us for this interactive webinar to learn how retailers are addressing the challenge of improving customer intelligence and retail analytics, including:
- leveraging mobile data to enhance customer understanding;
- enriching customer data with location insights for advanced analytics;
- building dynamic customer profiles using trusted data from across the organization; and
- much more!