Five steps add efficiency and savings.

Mail remains one of the most effective channels for marketing. It has been shown to significantly outperform all digital channels combined.

Leading organizations are maximizing revenue from this proven channel by improving postage cost-efficiency and productivity. From print stream to presort, they’re finding ways to optimize postal discounts, increase flexibility, and reduce waste.

Postage, which accounts for up to 80 percent of mailing costs, represents the greatest opportunity to enhance economic value. With an effective approach to postal optimization, you can significantly decrease costs and increase the profitability of your direct mail.

Submit the form at right to download our white paper and discover new saving opportunities with postal optimization.

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Postal optimization WP

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