“Yes, I’m still in Canada”
Description:
Americans are less sensitive to international shipping costs than Canadians. The Canadian definition of “three-day shipping” is more generous than that of most Americans. And the number one reason Canadian shoppers abandon carts from the U.S… is completely within retailers’ power to fix.
Vijay, Sam and Stacy dig into the latest BOXpoll data revealing consumer mindsets on both sides of the U.S.-Canada border and share actionable insights for online retailers in both countries to win more conversions from the other side. In typical BOXcast fashion, Sam’s dad makes an appearance as the voice of the people, and the expertise of our in-house brain trust completely steamrolls the 30-minute target episode length.
Links mentioned:
- US origin buying: America’s ecommerce exceptionalism?
- Cross-border cart abandonment: Leaky international checkouts
- Cross-border speed expectations: International carts gone MIA
Host:
Vijay Ramachandran, VP Go-To-Market Enablement and Experience
In this episode:
Sam Coiro, SVP Client Engagement
Stacy Schaefer, Director Product Management – New Services
Subscribe to our newsletter for even more BOXpoll data.
Pitney Bowes: Ecommerce logistics. Only easier. Learn more about our services.