Create post-purchase customer engagement with Consumer Connect
Discover the post-purchase engagement platform for retailers and brands that transforms post-purchase interactions into an extension of their brand experience.
Connect through branded order tracking
When customers order something online, they’ll track its location a minimum of 4 times. Each is an opportunity to engage and communicate with customers.
Consumer Connect helps you take advantage of every touchpoint along your customer’s journey, and keeps customers immersed within the brand ecosystem you’ve created to foster customer relationships.
With Consumer Connect, you can create marketing and campaign real estate where it didn’t exist before that goes beyond just “Package Tracking”.
Drive engagement and sales with a best-in-class ecommerce order tracking and post-purchase experiences
What Consumer Connect does for your online brand:
Creates a branded tracking experience
Deliver a branded order tracking experience to shoppers that is on-brand and consistent with your own site, including:
- Multi-carrier visibility
- Email and SMS notifications
- Extension of your site’s experience
Improves post-purchase engagement
Get to know who your customers are, what they buy, and what you can sell them. Provide them with timely and relevant post-purchase engagement, including:
- Marketing campaigns
- Social channel amplification
- Cross-sell via product recommendations
Enables seamless ecommerce returns
Making the ecommerce returns process pain-free. Your shoppers will only need to open the last email from your brand to initiate returns and will receive:
- A branded, customizable experience
- Easy-to-use, guided UX
- Industry-leading PB Returns Services
Provides a 24/7 self-service CMS
Customize your post-purchase experience and make instant changes in real-time. Access data and insights including:
- 2 fully branded, customizable templates
- Easy-to-create custom campaigns
Branded order tracking improves ecommerce experiences by:
- Driving sales
- Decreasing lost ecommerce orders (WISMOs)
- Improving brand connections with online customers
- Promoting additional products within a branded environment
- Connecting with customers with social media links and feeds
- Keeping customers in-the-loop with SMS shipping updates
- Creating an intuitive ecommerce returns process
- Increasing loyalty and customer lifetime value
Consumer Connect allows you to engage with shoppers across the customer journey post-purchase at points that were previously underutilized.
Consumer Connect at a glance
Customer facing templates – branded tracking and marketing
Vivid – Designed for vivid and rich visual online experiences
Spartan – functional, data-driven, modern and simple to use.
Spartan – functional, data-driven, modern and simple to use.
Publisher – a content management system for post purchase
Publisher is perfect for:
Promotions and cross selling,
Rich brand exposure,
Product recommendations.
Promotions and cross selling,
Rich brand exposure,
Product recommendations.
Returns – Start an ecommerce return in just a few clicks
With Returns, users will be able to:
Access multiple label generation options, including printerless QR codes,
Easily locate drop-off locations,
Make the returns process easy and intuitive.
Access multiple label generation options, including printerless QR codes,
Easily locate drop-off locations,
Make the returns process easy and intuitive.
Discover an array of logistics tools to deliver a better customer experience
Commerce Services
Discover a suite of services created with ecommerce retailers in mind to deliver a better customer experience.
Returns
Simplify ecommerce returns for customers with a suite of solutions that make package tracking and reverse logistics easy.
Common Ecommerce APIs
Leverage carrier technology with Pitney Bowes Common Ecommerce shipping APIs that integrate seamlessly with USPS®, UPS®, and FedEx® servers.
Talk to an ecommerce specialist and see how we can help your brand create meaningful customer interactions.
Learn more about Consumer Connect
Video I: Consumer Connect: Pitney Bowes Post-Purchase Marketing Solution for Retailers
Video II: Connecting Retail Brands and Consumers after the 'Buy' Button
Introducing Best Order eXperience Tools
For Pitney Bowes clients, a suite of apps that uses data analytics and benchmarking, coupled with our consultative approach to insights and support. Ecommerce logistics. Only easier.