Fast and free shipping, free and easy returns, accurate tracking and on-time deliveries top online shoppers’ wish lists this holiday season.
This annual study provides valuable data and insights for retailers, brands and marketplaces into how we shop online today. The study found growing dissatisfaction among online shoppers with their post-purchase experiences, especially around the holidays.
The study also found that when a retailer puts a consumer through unpleasant experiences, they do so to the detriment of their brand.
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**Statistics noted on the page contain US only data. The full online study contains global data points.**