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3 Trends that Reveal Small Business Tech Strengths, Weaknesses

Today, it seems like there’s always some new app, device or service coming out on a regular basis to solve a problem you may not have even known you had. So, it should come as no surprise that businesses of all sizes are incorporating these kinds of solutions to create a smarter, more mobile workforce of their own, one that promotes collaboration, communication and productivity.

Tue Sep 27 13:37:00 EDT 2016
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Today, it seems like there’s always some new app, device or service coming out on a regular basis to solve a problem you may not have even known you had. So, it should come as no surprise that businesses of all sizes are incorporating these kinds of solutions to create a smarter, more mobile workforce of their own, one that promotes collaboration, communication and productivity.

There are still many areas, however, where businesses could be better leveraging technology for even more productive outcomes.

More Technology-based Collaboration and Communication Solutions

Collaboration and communication are key components for any company culture. Encouraging a collaborative culture can improve productivity, job satisfaction and business outcomes. New, innovative digital solutions, like cloud-based instant messaging, file sharing and web and audio conferencing, make collaboration even easier and more effective.

In a recent survey, 70 percent of small business decision-makers agreed that incorporating communication and collaboration solutions improves their overall productivity. Despite the vast success with collaboration solutions, there are still some growing pains involved, and all the more reason why you need to invest time in streamlining and standardizing the use of these tech-driven solutions, both for security reasons and general effectiveness.

Mobile Strategy Challenges

Just as your customers are using mobile devices to search for your products, communicate with you and ultimately buy from you, your employees are also using mobile devices to get work done. The size and convenience of smartphones and tablets make employees naturally gravitate to their mobile devices for work. For collaboration apps, 37 percent say that they’ve decreased their use of traditional PCs and laptops. Some no longer use PCs at all! That’s why it’s all the more important to make sure you’ve updated your mobile strategy, for a wide range of devices, services, apps and policies, to create a more productive, secure and manageable mobile work environment.

Small Businesses Struggle with Telecommuting

As telecommuting becomes more common, 45 percent of surveyed small businesses say they want to make it easier for their employees to work from home. The option to telecommute is a valuable one to employees, who increasingly value flexibility. Making your own work-from-home strategy equally flexible can help you keep up with changing worker expectations, especially as telecommuting-familiar millennials become a more prominent presence in the workforce.